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Rishi Sunak should cut income tax if he wants millennial votes


Sebastian Payne, Onward’s Director, asserts that cutting income tax may convince more millennials to vote Conservative.  He writes:

“General elections are split into the long and short campaigns: the drawn-out shadow slog, where both sides are brawling with each other without really acknowledging it, followed by the formal period when polling day is set and the panoply of rules and restrictions kick in. With Jeremy Hunt announcing the date of the Spring Budget next year — likely the last fiscal event before the 2024 election — much of the wrangling between now and then will be all about tax.

There is scant doubt on the need for action. Even after the Chancellor slashed the main rate of National Insurance (NI) in the Autumn Statement, the overall tax burden is on course to reach a 70-ear high (much of it due to the Covid pandemic spending). The NI cuts will kick in from next week and the next Budget will look to the new financial year in April. So if some fiscal headroom opens up, what options do Sunak and Hunt have?”

Read the full article here.

Back to Basics

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Giving Back Better

Giving Back Better looks at how the UK could unlock greater philanthropy in the UK.

Reality Check

What voters really think about immigration

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Summary report of an Onward and the Fair Standards Alliance roundtable, exploring how to empower UK businesses through access to Standard Essential Patents.

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Pension Power

Unlocking the UK’s pensions for science and tech growth.

The Telegraph

Raise council tax to fix policing, says think tank

The Telegraph discusses Onward's Back to Basics report that urged the Government to scrap the current £13 cap on council tax increases to allow local authorities to support further policing.

The Yorkshire Post

Raise taxes by 45p a week to fund thousands of community police, think tank urges

The Yorkshire Post covered Onward's Back to Basics plan to rebuild local policing across England and Wales.

Daily Mail

Home Secretary welcomes the idea of an extra 19,000 bobbies on the beat to restore neighbourhood policing

Onward's report 'Back to Basics' is highlighted in a Daily Mail article on restoring neighbourhood policing.

City AM

Onward's Deputy Director Adam Hawksbee discusses parental responsibility in CityAM.

City AM

Senior Researcher Jenevieve Treadwell discusses why immigration will be a problem for both the Conservatives and Labour in the upcoming election in City AM.